It’s 15 years old and all about fairytales! - Life Ball 2007
We’re not talking about some kid who missed to become a pubescent brat, no! Already an Institution, the annual Life Ball is about to kick off on the 26th of May in front and inside Vienna’s City Hall under the theme “fairytale”.
History and Facts
Some 15 years ago,
Lifeball Daddy Gery Keszler took a break after producing a fashion show in L.A which was part of an Aids Charity concepted by designer Thierry Mugler. Keszler was fascinated by the solidarity towards affected within the usually quite self-drawn fashion world. As relaxing on the beach, the idea to create an Aids Charity event in Vienna with Muglers fashion on the catwalk was born.
The fundament to realize his dream was founding the Organisation Aids Life in 1992 together with Torgom Petrosian. The Event is the main income source of the organisations tasks: to earn money for HIV positive and people who suffer from AIDS. Thierry Mugler held word and presented his fashion at the first Life Ball in Vienna in 1993.
As for the past years, the event itself will be carefully created not only to give people from all over the world an unforgettable evening and to raise as much money as possible to fight the pandemic but also to raise the solidarity, tolerance and awareness towards HIV and AIDS within our society. The money will partly be distributed to Austrian programs and through a cooperation with the American Foundation for Aids Research amfAR) it will reach the people in the areas of our world which need it the most.
Celebrity factor
The Life Ball is a magnet for celebrities! In the past years, Gery Keszler invited Stars such as Sir Elton John, Sharon Stone, Anastacia, Catherine Deneuve, Heidi Klum, Naomi Campbell, Kool & The Gang, Simon Webbe, Dita von Teese, Liza Minnelli and many more to actively support the evening program of the Charity. Main part of the opening ceremony is a fashion show – so far Thierry Mugler, John Galliano, Paco Rabanne, Vivienne Westwood, Roberto Cavalli, Moschino, Missoni, Gianfranco Ferré, Donatella Versace and the Italian Label Diesel elated the crowd. The Designers present a profile of their life’s work. Top models and celebs can both be seen on the catwalk.
The NYC based designer duo The Heatherette’s will show their fashion up to estimated 40.000 people in front of the city hall, the festivities inside will only be amenable for 4.000 lucky cardholders!
Main music act will be the NYC Pop musicians the Scissor Sisters.
Check out this years “fairytale” fashion rules at www.stylebible.org
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Daily by A Lian
Category: Events
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