I was recently strolling down Boston’s chic Newberry Street and came across a super little shop called Johnny Cupcakes. They produce limited edition tees; cupcakes being their main source of inspiration. A culinary theme is reflected in everything they do from the prints themselves to the meticulous in-store presentation and superb packaging.
Teeshirts are displayed in refrigerators and deli counters and come packaged in little cardboard lunchboxes baring the Johnny Cupcakes logo. You even get a cupcake with every purchase! I applaud such attention to detail and novel presentation. This is a very cool little brand and one which is bound to travel well.
Any self-respecting, style-conscious tourist visiting Boston must stop by Johnny Cupcakes on Newberry. If you can’t make it there in person check out the site for mail-order and be the coolest cupcake in town.
More info: Johnny Cupcakes